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ROI
Active Publishers
1000+
Across 20+ countries
Avg. Campaign ROI
4.6×
Return on ad spend
Leads Delivered
2.8M+
Qualified, validated leads
Client Retention
92%
Year-over-year
Performance Marketing
Powered by TrackBack Media

Every Rupee.
Every Click.
Every Result.

We engineer ROI-driven campaigns that connect brands with their highest-value audiences - across every market, every channel, every pricing model. No guesswork. Just growth, at scale.

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Countries
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Campaigns Run
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App Installs
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Publishers
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What We Deliver

Precision-Engineered
Performance
at Every Stage

From first impression to final conversion - TrackBack Media's performance engine is built to optimise every stage of the customer journey across 20+ global markets. We don't run campaigns. We build growth systems.

CPL
Cost Per Lead
Pay only for qualified leads that match your exact audience criteria.
CPS
Cost Per Sale
Revenue-share models aligned with your actual business outcomes.
CPI
Cost Per Install
Quality app installs with post-install event tracking and fraud prevention.
CPA
Cost Per Action
Custom action-based pricing tied to your specific conversion goals.
TrackBack Engine 📢 BRANDS 📡 PUBLISHERS 👤 AUDIENCE REAL-TIME TRACKING FRAUD PREVENTION CPL / CPS / CPI GEO TARGETING OPTIMISATION
Our Services

The Full Performance Stack

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🎯
Lead Generation
High-intent, validated leads across BFSI, fintech, travel, e-commerce, and healthcare. Multi-channel funnels with real-time delivery APIs and lead scoring.
CPL Model BFSI Travel Validated
03
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App Growth Campaigns
Scale downloads with quality installs across iOS and Android. CPI and CPE models with post-install event tracking, retargeting, and MMP integration (AppsFlyer, Adjust).
iOS & Android CPI/CPE Fraud-Free
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Media Planning & Buying
Strategic planning across native, display, video, and programmatic channels. We identify the right inventory, negotiate placement, and optimise continuously for KPIs.
Programmatic Native YouTube Amazon
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Email & SMS Marketing
Monetise email and SMS lists with high-conversion campaigns. We handle list segmentation, creative, deliverability optimisation, and performance reporting.
List Monetisation Drip Campaigns High CTR
06
🎬
Video & Native Advertising
Pre-roll, mid-roll, and native video placements engineered for high engagement and brand recall. Cross-device targeting with view-through attribution.
Pre-roll Native Attribution
07
🔁
Retargeting & Re-engagement
Win back lost users and customers through precision retargeting across web, mobile, and social - using first-party and third-party data signals for maximum relevance.
First-Party Data Cross-Device ROAS
How We Work

From Brief to Breakthrough

Our 6-step delivery framework is what separates consistent performance from guesswork. Every campaign follows the same rigorous process - regardless of budget, market, or model.

01
Discovery & Goal Mapping
We begin with a deep-dive into your business objectives, target audience, competitive landscape, and historical performance data. No assumptions - only evidence.
02
Strategy & Publisher Selection
Based on your goals, we handpick the right pricing model (CPL/CPS/CPI/CPA) and match you with the highest-quality publishers for your category and geography.
03
Campaign Setup & Integration
Technical setup, tracking pixel integration, MMP connection, and quality assurance - everything is tested before a single impression is served.
04
Launch & Real-Time Monitoring
Campaigns go live with real-time monitoring via Trackier. Fraud detection runs continuously. Our team is available 24/7 to respond to performance signals.
05
Optimisation & Scaling
Underperforming publishers are replaced. Budgets are reallocated to top performers. Bids are refined based on conversion data - daily, not monthly.
06
Reporting & Growth Planning
Transparent, granular reports covering every KPI. Alongside each report, we provide a forward-looking growth roadmap to scale what's working into new markets.
Step 01 - Discovery
🔬

Understanding Your Growth Engine

Every engagement starts with intelligence - audience mapping, competitor analysis, market sizing, and historical data review. We build before we launch.

48hr
Avg Brief-to-Plan
100%
Custom Strategy
Step 02 - Strategy
🎯

Precision Model & Publisher Matching

CPL, CPS, CPI, or hybrid - we recommend the model that aligns incentives with outcomes. Publisher selection is data-driven, not gut-driven.

1000+
Publisher Pool
4 Models
Pricing Options
Step 03 - Setup
⚙️

Technical Foundation, Built Right

Tracking pixels, API integrations, MMP connections (AppsFlyer, Adjust), and full QA - nothing launches until every signal is verified and every funnel tested.

72hr
Avg Setup Time
Zero
Tracking Gaps
Step 04 - Launch
🚀

Live, Monitored, Protected

Real-time monitoring via Trackier dashboard. Continuous fraud detection and invalid traffic filtering. Your dedicated account manager is always across the numbers.

24/7
Monitoring
0%
Fraud Tolerance
Step 05 - Optimisation
📈

Daily Optimisation, Not Weekly

Budget reallocation, publisher rotation, bid adjustments, and creative refresh happen daily based on live conversion data. We move faster than the market.

4.6×
Avg ROAS
-34%
Avg CPA Drop
Step 06 - Reporting
📑

Transparent Reporting, Clear Roadmap

Granular KPI dashboards with no hidden metrics. Every report includes a forward-looking growth plan to scale into new channels, markets, and models.

Weekly
Reports
92%
Retention Rate
Campaign Architecture

How Your Campaign
Converts

Our performance funnel is engineered to maximise value at every stage - from massive top-of-funnel reach to precision bottom-of-funnel conversion.

Audience Reach Top of Funnel
100%
Qualified Traffic Intent Signal
85%
Landing Engagement Mid Funnel
68%
Lead / Install Conversion Event
50%
Validated Action You Pay Here
36%
Performance Guarantees

You Only Pay for Results

Our pricing models are built around your actual outcomes. No impressions-only billing. No vanity metrics. Every rupee you invest is tied to a measurable, verifiable action.

🛡️
Fraud-Free Guarantee
Multi-layer fraud detection using machine learning and IP intelligence. Invalid traffic is filtered before it reaches billing - protecting your budget completely.
Real-Time Optimisation
Conversion signals flow back into the campaign engine in real time. Underperforming traffic sources are paused automatically - no manual review required.
📊
Full Attribution Visibility
Every conversion is attributed to its source, publisher, and creative. You see exactly where your results are coming from - no black-box reporting.
🌐
Multi-Market Execution
Run campaigns simultaneously across GCC, Europe, India, US, and South-East Asia - with market-specific publisher routing and localised bid strategies.
Global Reach

20+ Countries.
One Unified Network.

TrackBack Media's publisher and advertiser network spans the world's highest-growth digital markets - giving brands access to audiences that competitors simply can't reach.

INDIA HQ UAE EUROPE USA SE ASIA UK GLOBAL PUBLISHER & ADVERTISER NETWORK - 20+ COUNTRIES
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Countries Active
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Publisher Partners
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Advertiser Clients
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GCC
Top Market by Volume
Why TrackBack Media

The TrackBack Difference

We're not a platform. We're not an agency that just passes your brief to a junior team. We're a performance partner - with the infrastructure, network, and expertise to deliver results that others can't.

Capability
TrackBack Media
Typical Agencies
Dedicated publisher network
Real-time fraud detection
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Multi-model pricing (CPL/CPS/CPI)
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20+ country coverage
Dedicated account manager
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Full attribution transparency
Post-install event tracking
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GCC-specific publisher access
92% client retention rate
🏆
10+ Years of Performance Expertise
Decades of combined experience across performance marketing, Performance management, and growth strategy - across every major vertical and geography.
🔒
Zero-Tolerance Fraud Policy
Multi-layer fraud detection using ML-based traffic scoring and IP intelligence. We've never billed a client for a fraudulent conversion - and we never will.
Speed Is Our Competitive Advantage
Campaign briefs turned into live campaigns in under 72 hours. Optimisation decisions made daily, not in weekly review cycles. We move at the speed of the market.
📡
Built for Emerging Markets
Deep publisher relationships and market intelligence in GCC, South Asia, and South-East Asia - markets that Western-centric agencies consistently underserve.
Technology & Infrastructure

Enterprise-Grade Tech Stack

Our campaigns run on an enterprise-grade technology infrastructure - Trackier for tracking, AppsFlyer and Adjust for mobile attribution, and proprietary fraud intelligence.

Trackier - Real-Time Attribution Platform
Industry-leading campaign tracking with granular publisher-level reporting and automated payout management.
AppsFlyer & Adjust - Mobile Attribution
Best-in-class mobile measurement for app install campaigns - tracking every install, event, and re-engagement with precision.
ML-Powered Fraud Intelligence
Proprietary fraud scoring using behavioral patterns, device fingerprinting, and IP intelligence - catching fraud before it reaches billing.
Real-Time Reporting Dashboard
Live data at your fingertips - conversion rates, publisher performance, cost-per-result, and ROI - updated every minute, not every hour.
API-First Architecture
Seamless integration with your CRM, BI tools, and marketing stack. Real-time lead delivery APIs with customisable field mapping.
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🔗
🛡️
📱
🌐
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⚙️
Industries We Serve

Built for Every Vertical

Our publisher network and campaign expertise spans every major industry - giving your campaigns the depth and precision of true vertical specialisation.

🏦
BFSI & Fintech
Banks, NBFCs, credit cards, insurance, neo-banks and investment platforms
Highest volume vertical
✈️
Travel & Hospitality
Airlines, OTAs, hotels, holiday packages and travel insurance
GCC & India top performers
🛒
E-Commerce & Retail
D2C brands, marketplaces, fashion, electronics and home goods
CPS model primary
📱
Apps & Gaming
Mobile games, utility apps, fintech apps, fitness and lifestyle platforms
12M+ installs driven
🏥
Health & Wellness
Healthtech, telemedicine, pharmacy, insurance and wellness subscriptions
High-intent CPL leads
🎓
EdTech & Online Learning
Upskilling platforms, test prep, universities and professional certification
India & SEA focused
🏠
Real Estate
Property portals, builders, mortgage brokers and co-living platforms
Premium CPL model
📺
Media & Entertainment
OTT platforms, streaming services, news media and content subscriptions
Amazon, YouTube partners
Proven Results

Numbers That Define Us

Every metric below is real, verified, and earned across live campaigns over the past decade.

Global Network
0+

Active publisher partners across 20+ countries, all quality-screened and category-verified

Lead Generation
2.8M+

High-intent, validated leads delivered across BFSI, travel, health and e-commerce verticals

App Campaigns
12M+

Quality app installs driven across iOS and Android - post-install event verified, fraud-free

Average ROAS
4.6×

Return on ad spend across all managed performance campaigns - above the industry average by 2.1×

Retention Rate
92%

Annual client retention rate - proof that results speak louder than any pitch deck

Countries Active
0+

Active campaign markets spanning GCC, Europe, India, US, UK, Singapore and South-East Asia

Client Stories

What Partners Say

★★★★★

"TrackBack delivered 4× more qualified leads than our previous agency - at a 30% lower CPL. Their GCC publisher network is genuinely world-class and their fraud controls are the best we've seen."

RK
Rahul Kapoor
CMO · Leading FinTech Brand, Dubai
★★★★★

"Our app crossed 1 million installs across India and South-East Asia in under 6 months. TrackBack's CPI campaigns had the most detailed attribution reporting I've ever worked with."

SP
Sneha Pillai
Head of Growth · SaaS App Company, Bangalore
★★★★★

"We've worked with TrackBack for 3 years across BFSI campaigns in UAE and KSA. Their market knowledge, publisher depth and responsiveness puts them in a completely different league to other performance agencies."

AM
Ahmed Al-Mansouri
VP Marketing · Financial Services Group, UAE
Frequently Asked

Questions We Answer Every Day

What pricing models do you offer?+
We offer CPL (Cost Per Lead), CPS (Cost Per Sale), CPI (Cost Per Install), CPA (Cost Per Action) and hybrid models. The right model is recommended based on your campaign goals, industry vertical, and target geography - not one-size-fits-all.
How do you prevent fraudulent traffic and conversions?+
We use multi-layer fraud detection - IP intelligence, device fingerprinting, behavioral scoring, and publisher-level quality thresholds. Invalid traffic is filtered before billing. We have a zero-tolerance fraud policy and have maintained clean delivery records since our founding.
How quickly can a campaign go live?+
Most campaigns are live within 48-72 hours of brief approval. Complex multi-market or multi-model campaigns may require up to 5 business days for full setup, integration testing, and publisher onboarding.
Which countries and markets do you cover?+
We are active across 20+ countries including UAE, KSA, Qatar, Bahrain, Kuwait, Oman (GCC), UK, Germany, France (Europe), India, Pakistan, Bangladesh (South Asia), USA, Canada, Singapore, Malaysia, Indonesia, Thailand, Philippines (South-East Asia), and Egypt, Nigeria (Africa).
What industries / verticals do you specialise in?+
Our highest-volume verticals are BFSI (banks, insurance, fintech), travel, e-commerce, apps & gaming, health & wellness, EdTech, real estate, and media & entertainment. We have specialist publisher pools for each vertical.
Can I track campaign performance in real time?+
Yes - all campaigns are tracked via our Trackier-powered dashboard with real-time reporting updated every minute. You get full visibility into conversions, publisher performance, cost-per-result, and ROI at any time.
What is the minimum campaign budget?+
We work with brands at various scales. Our minimum engagement threshold varies by campaign type and market - connect with us for a conversation and we'll recommend the most efficient entry point for your goals.

Ready to Launch Your Performance Campaign?

Whether you're an advertiser looking for qualified leads, or a publisher with high-quality traffic - TrackBack Media has the infrastructure to make it work.

Campaign live in 48-72 hours
Dedicated account manager assigned
Real-time reporting from day one
Fraud-free delivery guaranteed
No lock-in contracts
Let's Build Together

Your Next Breakthrough
Campaign Starts Here

Advertisers, publishers, and brands - connect with our team and let's engineer performance that delivers results you can measure, scale, and be proud of.

📧
info@trackbackmedia.com
📞
+91-9716365555
📍
Noida, India · UAE · UK · USA
Trusted by leading brands globally
Emirates
Flipkart
HDFC Bank
Burger King
Axis Bank
Etihad
MakeMyTrip
Citibank
ICICI Bank
Pepperfry
STC Pay
Amazon
Emirates
Flipkart
HDFC Bank
Burger King
Axis Bank
Etihad
MakeMyTrip
Citibank
ICICI Bank
Pepperfry
STC Pay
Amazon

Ready to Scale?
Let's Build Your Campaign.

Tell us your model, budget and target markets - we'll engineer the performance.

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